Übersicht			Auf mobile öffnen

Lieferstatus:	Auf Bestellung (Lieferzeit unbekannt)
Veröffentlichung:	Januar 2011
Genre:	Wirtschaft / Recht
	Business & management / Business & Management Special Topics / Management / Spezialthemen Wirtschaft u. Management / Wirtschaft u. Management
ISBN:	9780470637708
EAN-Code:	9780470637708
Verlag:	Wiley
Einband:	Gebunden
Sprache:	English
Dimensionen:	H 236 mm / B 160 mm / D 24 mm
Gewicht:	449 gr
Seiten:	258
Illustration:	Screen captures: 35 B&W, 0 Color; Tables: 6 B&W, 0 Color
Bewertung:	Titel bewerten / Meinung schreiben

Inhalt:

Make your online customers happy--and create new ones--with this winning guide Social media gives you an unparalleled vehicle for connecting and engaging with an unlimited number of customers. Yet this vehicle is different than other, more impersonal forms. With social media, reps become part of their customers' lives. They follow back. They handle complaints immediately. They wish customers "happy birthday." They grow their brands by involving themselves in communities. The Ultimate Online Customer Service Guide gives you the keys to authentic and engaged service to customers through social media. Using a blend of case studies, a primer on classic online customer service, and instructions on how to execute quality customer service, this book enables you to access the opportunities that social media presents as a means of serving customers. * Authentically use social media to connect with customers to boost your bottom line * Attract new customers through your online presence * Achieve higher GMS (Gross Merchandise Sales) with quality customer service Social media gives you a new and growing realm to distinguish your business. Create a productive presence in this interactive space with The Ultimate Online Customer Service Guide.