Übersicht			Auf mobile öffnen

Lieferstatus:	Vorankündigung
Veröffentlichung:	ANGEKÜNDIGT (Juli 2024)
Genre:	Wirtschaft / Recht
	BUSINESS & ECONOMICS / Marketing / General / PSYCHOLOGY / Social Psychology / Sales & marketing / Sales and marketing / Social, group or collective psychology
ISBN:	9781541703858
EAN-Code:	9781541703858
Verlag:	Little, Brown and Company
Einband:	Gebunden
Sprache:	English
Dimensionen:	H 241 mm / B 152 mm / D
Seiten:	272
Bewertung:	Keine Bewertung vor Veröffentlichung möglich.

Inhalt:

"People don't decide with their conscious brain, but by instinct. And according to marketing expert Leslie Zane, if you want to promote a product, an idea, or yourself, you have to connect with your audience on an instinctive level. To do this, you need to understand the neuroscience of consumer choice and employ techniques that work with a person's brain, not against it. The more positive impressions we have with a particular brand, the more neural connections are formed. Whether you're an entrepreneur, Fortune 500 executive, marketing professional, or job hunter, mastering the power of instinct will help you supercharge growth and become the best, most immediate choice for your audience"--