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Autor(en): 
  • Thomas Hess
  • Arnold Picot
  • Rahild Neuburger
  • Alexander Benlian
  • Christian Hörndlein
  • Bernhard Gold
  • Natalie Kaltenecker
  • Claudius Jablonka
  • Michel Schreiner
  • Alexander Werbik
  • The Internationalization of German Software-based Companies: Sustainable Growth Strategies for Small and Medium-sized Companies 
     

    (Buch)
    Dieser Artikel gilt, aufgrund seiner Grösse, beim Versand als 2 Artikel!


    Übersicht

    Auf mobile öffnen
     
    Lieferstatus:   i.d.R. innert 14-24 Tagen versandfertig
    Veröffentlichung:  Dezember 2014  
    Genre:  Wirtschaft / Recht 
    ISBN:  9783319135472 
    EAN-Code: 
    9783319135472 
    Verlag:  Springer International Publishing 
    Einband:  Gebunden  
    Sprache:  English  
    Serie:  Progress in IS  
    Dimensionen:  H 241 mm / B 160 mm / D 11 mm 
    Gewicht:  313 gr 
    Seiten:  92 
    Zus. Info:  HC runder Rücken kaschiert 
    Bewertung: Titel bewerten / Meinung schreiben
    Inhalt:
    This book takes an in-depth look at the software industry as a major factor in future global economic performance. It explores how software-based companies are a significant factor behind economic growth and serve as important bridge builders between industries. Countries with a weak and underdeveloped software industry risk being left behind in the 21st century.

    The book examines the case of Germany as one of the world's major industrial nations, which is facing loss of competitiveness due to its underdeveloped software sector. It shows how the German software market is characterized by a multiplicity of small and medium sized companies and exhibits a shortage of globally dominating companies. This is presented and examined in the light of Germany being a powerhouse for technologies in sectors other than the software industry.

    The book analyzes the current situation and future potential of the German software industry. Using empirical analysis and international case studies, it presents the status quo and offers recommendations for policy makers. It shows effective management strategies for the sustainable international growth of software-based companies. The recommendations in this book are intended to secure Germany's front seat on the express train bound for the second half of the 21st century.

      
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