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The Guru Hoax: How Business Owners Get Hoodwinked Into Paying for Ineffective Advertising
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(Buch) |
Dieser Artikel gilt, aufgrund seiner Grösse, beim Versand als 3 Artikel!
| Lieferstatus: |
 i.d.R. innert 14-24 Tagen versandfertig |
| Veröffentlichung: |
September 2019
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| Genre: |
Wirtschaft / Recht |
| ISBN: |
9780359842810 |
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EAN-Code:
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9780359842810 |
| Verlag: |
Lulu.com |
| Einband: |
Gebunden |
| Sprache: |
English
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| Dimensionen: |
H 235 mm / B 157 mm / D 21 mm |
| Gewicht: |
613 gr |
| Seiten: |
272 |
| Zus. Info: |
HC gerader Rücken mit Schutzumschlag |
| Bewertung: |
Titel bewerten / Meinung schreiben
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| Inhalt: |
| Are your marketing experts really experts? Or did they simply buy their credentials from a diploma mill? Get ready for The Guru Hoax to be revealed.
Behind door number one: a marketing consultant with 30-plus years' experience of success. Behind door two: out-of-work frauds and recently graduated wannabes disguised as advertising and branding gurus.
Who will YOU pay to create YOUR marketing?
Jay Huling will show you their schemes, ruses, tricks, cons, gaffs, and lies . . . and how they use the truth to fool you. |
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