Übersicht			Auf mobile öffnen

Lieferstatus:	Auf Bestellung (Lieferzeit unbekannt)
Veröffentlichung:	Januar 2016
Genre:	Ratgeber
	Cognition & cognitive psychology / Cognition and cognitive psychology / Physiological & neuro-psychology, biopsychology / Physiological and neuro-psychology, biopsychology / Popular psychology / popular science / SCIENCE / Life Sciences / Neuroscience / SELF-HELP / Personal Growth / General
ISBN:	9780099537373
EAN-Code:	9780099537373
Verlag:	Random House Uk
Einband:	Kartoniert
Sprache:	English
Dimensionen:	H 198 mm / B 129 mm / D 21 mm
Gewicht:	268 gr
Seiten:	288
Bewertung:	Titel bewerten / Meinung schreiben

Inhalt:

Where do great ideas come from? What actually happens in your brain during a 'Eureka' moment? How can we have more of them? John Kounios and Mark Beeman, leading experts on the neural bases of insight and creative thinking, have conducted pioneering neuroimaging research examining brain activity at and before these moments of clarity. In The Eureka Factor they reveal exactly how sudden insights are formed in the brain, how we can increase our chances of generating them, and how they impact our thinking. Helping to unlock the mechanisms behind intuitive flashes and inspiration, this ground-breaking account not only explains the science of insight, but also describes the keys to innovation and creativity.