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The Business of Scholarly Publishing: Managing in Turbulent Times
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(Buch) |
Dieser Artikel gilt, aufgrund seiner Grösse, beim Versand als 3 Artikel!
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| Drawing on an extensive review of the literature and statistical sources, The Business of Scholarly Publishing examines the changing environment of scholarly publishing in the United States. Albert N. Greco analyzes the product, price, placement, promotion, and costs (including some P & L statements) of scholarly books and journals from 1945 to the present, with a primary emphasis on the period after 2010. |
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Auf Bestellung (Lieferzeit unbekannt)
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