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The Adman's Dilemma: From Barnum to Trump
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(Buch) |
Dieser Artikel gilt, aufgrund seiner Grösse, beim Versand als 3 Artikel!
Inhalt: |
Engaging with literature on advertising, philosophy, psychology, and cultural theory, as well as a range of fictional and nonfictional "texts", The Adman's Dilemma traces the trajectory of the adman from the late nineteenth century to the present. |
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