Übersicht			Auf mobile öffnen

Lieferstatus:	Auf Bestellung (Lieferzeit unbekannt)
Veröffentlichung:	November 2020
Genre:	Wirtschaft / Recht
	B / Business and Management / communication;stakeholders;customers;organizations;start-ups / Corporate Communication/Public Relations / Entrepreneurship / Management science / Marketing / New business enterprises / Public Relations / Start-Ups/Venture Capital
ISBN:	9781349707690
EAN-Code:	9781349707690
Verlag:	Springer Nature EN
Einband:	Kartoniert
Sprache:	English
Dimensionen:	H 210 mm / B 148 mm / D
Gewicht:	445 gr
Seiten:	321
Illustration:	XV, 321 p. 7 illus., 1 illus. in color., schwarz-weiss Illustrationen, farbige Illustrationen
Zus. Info:	Previously published in hardcover
Bewertung:	Titel bewerten / Meinung schreiben

Inhalt:

This book offers a novel perspective on starting-up new business ventures through examining the process by which they become part of the existing business environment. The book highlights the importance of inter-organizational business relationships. Asserting that new ventures need to interact and connect with customers and suppliers, alongside policy actors and universities, Starting up in Business Networks demonstrates how beginning a new venture demands initiating and developing business relationships. Noting a lack of prior research into the process by which start-ups embed into an existing business network, this book presents examples from countries such as Sweden, Italy, the Netherlands and China to analyse the emergence and evolution of start-up business networks.