Practical Data Science with R, Second Edition takes a practice oriented approach to explaining basic principles in the ever-expanding field of data science. You’ll jump right to real-world use cases as you apply the R programming language and statistical analysis techniques to carefully explained examples based in marketing, business intelligence, and decision support. 

Key features

• Data science and statistical analysis for the business professional 

• Numerous instantly familiar real-world use cases 

• Keys to effective data presentations 

• Modeling and analysis techniques like boosting, regularized regression, and quadratic                                 discriminant analysis

Audience

While some familiarity with basic statistics and R is assumed, this book is accessible to readers with or without a background in data science.

About the technology

Business analysts and developers are increasingly collecting, curating, analyzing, and reporting on crucial business data. The R language and its associated tools provide a straightforward way to tackle day-to-day 

Nina Zumel and John Mount are co-founders of Win-Vector LLC, a San Francisco-based data science consulting firm. Both hold PhDs from Carnegie Mellon and blog on statistics, probability, and computer science at 

win-vector.com.