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Perspectives on Framing
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Dieser Artikel gilt, aufgrund seiner Grösse, beim Versand als 3 Artikel!
| Inhalt: |
| A major characteristic of any natural language is that the same communication, idea, or intention can be articulated in different ways-in other words, the same message can be "framed" differently. In this book, contributors from a variety of disciplines come together to better understand the mechanisms underlying framing effects and assess their impact on the communication process. |
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