Übersicht			Auf mobile öffnen

Lieferstatus:	Auf Bestellung (Lieferzeit unbekannt)
Veröffentlichung:	September 2018
Genre:	EDV / Informatik
	Application software / B / Business and Management / Business Information Systems / health care / Health Care Management / Health economics / Health services administration / Industrial Management / Information Retrieval / Information Systems Applications (incl. Internet) / Information Systems Applications (incl.Internet) / Innovation/Technology Management / Internet searching / IT in Business / Management / Management information systems / Management science / Research & development management
ISBN:	9783319845739
EAN-Code:	9783319845739
Verlag:	Springer Nature EN
Einband:	Kartoniert
Sprache:	English
Serie:	Progress in IS
Dimensionen:	H 235 mm / B 155 mm / D
Gewicht:	379 gr
Seiten:	224
Illustration:	XVIII, 224 p. 66 illus., schwarz-weiss Illustrationen
Zus. Info:	Previously published in hardcover
Bewertung:	Titel bewerten / Meinung schreiben

Inhalt:

This book investigates the powerful role of online intermediaries, which connect companies with their end customers, to facilitate joint product innovation. Especially in the healthcare context, such intermediaries deploy interactive online platforms to foster co-creation between engaged healthcare consumers and innovation-seeking healthcare companies. In three empirical studies, this book outlines the key characteristics of online intermediaries in healthcare, their distinct strategies, and the remaining challenges in the field. Readers will also be introduced to the stages companies go through in adopting such co-created solutions.  As such, the work appeals for both its academic scope and practical reach.