Übersicht			Auf mobile öffnen

Lieferstatus:	i.d.R. innert 7-14 Tagen versandfertig
Veröffentlichung:	November 1999
Genre:	Wirtschaft / Recht
	BUSINESS & ECONOMICS / Customer Relations / BUSINESS & ECONOMICS / Research & Development / BUSINESS & ECONOMICS / Strategic Planning / business strategy / Customer services / Management and management techniques / Management Sciences;Organization Design & Development / Organization Design & Development / Research & development management / Research and development management mehr...
ISBN:	9780761917427
EAN-Code:	9780761917427
Verlag:	Sage Publications, Inc.
Einband:	Kartoniert
Sprache:	English
Dimensionen:	H 229 mm / B 152 mm / D 19 mm
Gewicht:	505 gr
Seiten:	348
Bewertung:	Titel bewerten / Meinung schreiben

Inhalt:

This is the first book to address the topic of new service development for the evolving experience economy. It draws upon the expertise of internationally recognized authors and covers topics in service innovation, process design, and implementation. Contributors from the fields of operations management, marketing, marketing information technology, and organizational behaviour explore the issues that service firms must address to sustain advantage in the new experience economy.