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Autor(en): 
  • Klaus Backhaus
  • Rolf Weiber
  • Sonja Gensler
  • Bernd Erichson
  • Thomas Weiber
  • Multivariate Analysis: An Application-Oriented Introduction 
     

    (Buch)
    Dieser Artikel gilt, aufgrund seiner Grösse, beim Versand als 3 Artikel!


    Übersicht

    Auf mobile öffnen
     
    Lieferstatus:   i.d.R. innert 7-14 Tagen versandfertig
    Veröffentlichung:  August 2025  
    Genre:  Wirtschaft / Recht 
     
    analysis of variance / Cluster analysis / Conjoint Analysis / Contingency analysis / Discriminant analysis / Empirical data analysis / Factor analysis / logistic regression
    ISBN:  9783658479305 
    EAN-Code: 
    9783658479305 
    Verlag:  Springer Fachmedien Wiesbaden GmbH 
    Einband:  Set (Buch und div.)  
    Sprache:  English  
    Dimensionen:  H 240 mm / B 168 mm / D 35 mm 
    Gewicht:  1062 gr 
    Seiten:  611 
    Illustration:  XV, 611 p. 9 illus., 6 illus. in color. Textbook for German language market., schwarz-weiss Illustrationen, farbige Illustrationen 
    Zus. Info:  EUDR exemption - product or manufacturing materials placed on the market prior to 31.12.2025. 
    Bewertung: Titel bewerten / Meinung schreiben
    Inhalt:
    We live in a world driven by data. Yet, data alone holds no value unless we can extract meaningful insights from it. Multivariate data analysis provides the essential tools to unlock this potential.
    This book offers an easy-to-understand introduction to the most important methods of multivariate data analysis. With a strong application focus, it requires only basic knowledge of mathematics and statistics. The methods are demonstrated through numerical examples and illustrated with detailed case studies. Additionally, the introductory chapter refreshes key statistical fundamentals relevant to all methods covered in the book.
    For the 3rd edition, all chapters have been thoroughly reviewed and recalculated using the latest version of IBM SPSS.

    Contents

    • Introduction to empirical data analysis
    • Regression analysis
    • Analysis of variance
    • Discriminant analysis
    • Logistic regression 
    • Contingency analysis
    • Factor analysis
    • Cluster analysis
    • Conjoint analysis

    The original German version is now available in its 18th edition. In 2015, this book was honored by the Federal Association of German Market and Social Researchers as "the textbook that has shaped market research and practice in German-speaking countries". A Chinese version is available in its 3rd edition. On the website www.multivariate-methods.info, the authors provide examples in Excel and R as well as additional material to facilitate the understanding of the different multivariate methods. In addition, interactive flashcards are available to the reader for reviewing selected focal points. Download the Springer Nature Flashcards App and use exclusive content to test your knowledge.

      



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