Introductory Accounting adopts a measurement approach to teaching MBA students the basics of accounting. Integrating financial and managerial principles from around the globe, it links accounting to other areas of business. Tinkelman discusses accounting as an imperfect measurement system, offering guidance on how quantitative data can benefit analysts and managers. The book is strongly grounded in research and also draws on plenty of examples and cases that bring these issues to life. Additional materials for students and instructors are available on the book's companion website.