This book examines the globalization of contemporary South Korean idol pop music and its intersections with political, economic, and cultural transformations. It examines transnational flows, asymmetrical power relations, and the imaginary "other" in K-Pop production and consumption, visiting stars, songs, and videos. Fuhr reveals how K-Pop is deployed for strategies of national identity construction in connection with Korean cultural politics, transnational music production circuits, and the mobility of immigrant pop idols. Widening the regional scope of popular music studies, this book will be of interest to East Asian popular culture, music globalization, and cultural anthropology.