Übersicht			Auf mobile öffnen

Lieferstatus:	Auf Bestellung (Lieferzeit unbekannt)
Veröffentlichung:	März 2016
Genre:	Wirtschaft / Recht
	Business and Management / C / Entrepreneurship / Hospitality, leisure & tourism industries / Human Resource Management / Industries / Management / Management science / Market research / Marketing / Personnel & human resources management / Personnel Management / Sales & marketing / Tourism / Tourism Management
ISBN:	9783319275697
EAN-Code:	9783319275697
Verlag:	Springer Nature EN
Einband:	Gebunden
Sprache:	English
Serie:	#3/1 - Eurasian Studies in Business and Economics
Dimensionen:	H 235 mm / B 155 mm / D
Gewicht:	10225 gr
Seiten:	588
Illustration:	XVI, 588 p. 120 illus., 48 illus. in color., schwarz-weiss Illustrationen, farbige Illustrationen
Bewertung:	Titel bewerten / Meinung schreiben

Inhalt:

This volume of Eurasian Studies in Business and Economics focuses on latest results from entrepreneurship and SME research, Human Resources, along with a focus on the Tourism industry. The first part deals with topics ranging from entrepreneurial intentions, social entrepreneurship and technological entrepreneurship to EU policies such as the 7th Framework program. Bridging the themes, the second part on Human Resources and General Management deals with human capital issues, labor force education, employer branding and aligning HR practices to knowledge management outcomes. The third part in particular concentrates on the tourism industry in exploring innovative marketing strategies, WEB 2.0 Challenges, tourism product innovation, and success in international markets.