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Corporate Entrepreneurship & Innovation
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(Buch) |
Dieser Artikel gilt, aufgrund seiner Grösse, beim Versand als 3 Artikel!
Lieferstatus: |
Auf Bestellung (Lieferzeit unbekannt) |
Veröffentlichung: |
November 2010
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Genre: |
Ratgeber |
ISBN: |
9780538478922 |
EAN-Code:
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9780538478922 |
Verlag: |
South Western Educ Pub |
Einband: |
Gebunden |
Sprache: |
English
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Dimensionen: |
H 243 mm / B 195 mm / D 27 mm |
Gewicht: |
922 gr |
Seiten: |
496 |
Bewertung: |
Titel bewerten / Meinung schreiben
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Inhalt: |
This innovative book will be a useful and trusted reference throughout your career, no matter which company or industry you work within. CORPORATE ENTREPRENEURSHIP & INNOVATION is a one-of-a-kind book for the emerging business arena of entrepreneurship and innovation. Built on years of research and experience, the book employs a clear and informative how-to approach and features sections and chapters organized according to a summary model of the corporate entrepreneurship process. This groundbreaking book fulfills a real business need, because many executives consider entrepreneurial behavior a key to sustaining their companies' competitive advantage, but few possess genuine knowledge of the subject or understand how to apply it. The Third Edition of CORPORATE ENTREPRENEURSHIP & INNOVATION provides detailed, actionable answers to the "what," "how," "where," and "who" questions surrounding corporate entrepreneurship, giving you the knowledge and skills to take a leadership role in today�s dynamic business environment. |
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