This book is a collection of the high-quality research articles presented at the International Conference on Business Intelligence and Data Analytics (BIDA 2024), organized by RV Institute of Management (RVIM), Bengaluru, India, during April 2024. The book covers state-of-the-art research articles from the researchers and practitioners working in the field of business intelligence, data analytics, decision support systems, data warehousing and data mining, big data analytics, predictive and prescriptive analytics, and machine learning for business applications and their real-world applications.