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Biotechnology Management from A Strategic Management Perspective: Strategic Cognition and Strategic Behavior of R&D Managers
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(Buch) |
Dieser Artikel gilt, aufgrund seiner Grösse, beim Versand als 2 Artikel!
Lieferstatus: |
i.d.R. innert 7-14 Tagen versandfertig |
Veröffentlichung: |
Juni 2017
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Genre: |
Wirtschaft / Recht |
ISBN: |
9783639764116 |
EAN-Code:
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9783639764116 |
Verlag: |
SPS |
Einband: |
Kartoniert |
Sprache: |
English
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Dimensionen: |
H 220 mm / B 150 mm / D 10 mm |
Gewicht: |
250 gr |
Seiten: |
156 |
Zus. Info: |
Paperback |
Bewertung: |
Titel bewerten / Meinung schreiben
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Inhalt: |
The U.S. bio-pharmaceutical industry is the best contributor to new drug developments in the global marketplace. In this highly innovation-driven industry, R&D managers make sense of strategic issues and take actions based on them. This study empirically validated R&D managerial cognitive interplay with R&D behavior and innovation. Furthermore, this study formulated the best-fitting innovative management model for achieving innovation. The outcome of this study essentially placed R&D managers in the center of innovation and refined R&D managerial impact on cognitive and behavioral process in the pursuit of innovation. Finally, this study provided R&D managers with the five predictors of innovation for them to be cognizant of how to efficiently increase innovation. This study revealed the significance of the R&D managerial model as it highlights the interwoven and multifaceted relationships between R&D managerial cognition, R&D behavior, and innovation. |
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