Übersicht			Auf mobile öffnen

Lieferstatus:	Auf Bestellung (Lieferzeit unbekannt)
Veröffentlichung:	Juli 2017
Genre:	Soziologie
	B / biotechnology / Communication / Discourse Analysis / Ethnic groups and multicultural studies / Ethnic Studies / Ethnicity / Ethnicity Studies / Gender Studies / Gender studies, gender groups / Linguistics / Media and Communication Theory / Media Studies / Semantics, discourse analysis, stylistics / Social Sciences / Sociolinguistics / Sociology
ISBN:	9781137398772
EAN-Code:	9781137398772
Verlag:	Springer Nature EN
Einband:	Gebunden
Sprache:	English
Serie:	Palgrave Studies in Language, Gender and Sexuality
Dimensionen:	H 210 mm / B 148 mm / D
Gewicht:	4602 gr
Seiten:	263
Illustration:	IX, 263 p. 4 illus. in color., farbige Illustrationen
Bewertung:	Titel bewerten / Meinung schreiben

Inhalt:

This intriguing book applies Critical Discourse Analysis to a range of South Asian women's lifestyle magazines, exposing the disconnection between the magazines' representations of South Asian women and the lived realities of the target audience. The author challenges the notion that discourses of freedom and choice employed by women's magazines are emancipatory, demonstrating instead that the version of feminism on offer is a commodified form which accords with the commercial aims of the publications. McLoughlin demonstrates that whilst British magazines present women in the East as the exotic and culturally superior 'Other', women in India are encouraged to emulate Western women to signify their engagement with globalization and modernity. She uses data from focus groups carried out in both countries to illustrate the interpretive frameworks and multivocality of participants' attitudes, experiences and beliefs. This thought-provoking book will appeal to students and researchers of Language and Linguistics, Women's Studies, Anthropology, Sociology, Media, Communications and Cultural Studies.