Whether you're thinking of starting your own business or you're looking for a practical and effective way of promoting your project and boosting your sales, this social media marketing book is exactly what you need!

A veritable business playbook which includes all the essential pieces your company should consider for getting things done, this social media marketing volume takes into account 24 steps, covering both theory and practice in an easy-to-read manner. You'll be able to develop and exploit all social media channels in order to attract a wider customer base, translating into larger sales. From brand image creation, selection process of platforms, to appropriate social content and crisis management, this book provides step by step guidance for both beginners and advanced.

Order it for yourself or as a practical gift for a friend or colleague, and become an expert in business development through modern marketing strategies!