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Autor(en): 
  • Benjamin M. Compaine
  • Douglas Gomery
  • Who Owns the Media 3rd Ed. PR 
     

    (Buch)
    Dieser Artikel gilt, aufgrund seiner Grösse, beim Versand als 3 Artikel!


    Übersicht
     
    Lieferstatus:   i.d.R. innert 14-24 Tagen versandfertig
    Veröffentlichung:  2000  
    Genre:  Wirtschaft / Recht 
    ISBN:  9780805829365 
    EAN-Code: 
    9780805829365 
    Verlag:  Routledge Chapman Hall 
    Einband:  Kartoniert  
    Sprache:  English  
    Dimensionen:  H 252 mm / B 178 mm / D 33 mm 
    Gewicht:  1111 gr 
    Seiten:  632 
    Bewertung: Titel bewerten / Meinung schreiben
    Inhalt:
    This thorough update to Benjamin Compaine's original 1979 benchmark and 1982 revisit of media ownership tackles the question of media ownership, providing a detailed examination of the current state of the media industry. Retaining the wealth of data of the earlier volumes, Compaine and his co-author Douglas Gomery chronicle the myriad changes in the media industry and the factors contributing to these changes. They also examine how the media industry is being reshaped by technological forces in all segments, as well as by social and cultural reactions to these forces.
    This third edition of "Who Owns the Media?" has been reorganized and expanded, reflecting the evolution of the media industry structure. Looking beyond conventional wisdom and expectations, Compaine and Gomery examine the characteristics of competition in the media marketplace, present alternative positions on the meanings of concentration, and ultimately urge readers to draw their own conclusions on an issue that is neither black nor white.
    Appropriate for media practitioners and sociologists, historians, and economists studying mass media, this volume can also be used for advanced courses in broadcasting, journalism, mass communication, telecommunications, and media education. As a new benchmark for the current state of media ownership, it is invaluable to anyone needing to understand who controls the media and thus the information and entertainment messages received by media consumers.
      



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