In "Uplift: The Bra in America," Jane Farrell-Beck and Colleen Gau use the brassiere to gauge the social history of women and to understand the business history of fashion. "Hundreds of attempts have been made to design the ideal breast supporter over the past 140 years. "Uplift: The Bra in America" is the story of those attempts, and it's hard to imagine it being told better."--Robert Gottlieb, "New York Observer"
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