Übersicht			Auf mobile öffnen

Lieferstatus:	Auf Bestellung (Lieferzeit unbekannt)
Veröffentlichung:	November 2019
Genre:	Wirtschaft / Recht
	Africa—Economic conditions / African Business / B / Business and Management / business strategy / Business Strategy/Leadership / Cross-Cultural Management / Emerging Markets/Globalization / Employee Health and Wellbeing / Employee health promotion / Globalization / Human Resource Management / International business / International business enterprises / International business enterprises—Cross-cultural studies / Leadership / Management / Management of specific areas / Management science / Markets / Personnel & human resources management
ISBN:	9783030272845
EAN-Code:	9783030272845
Verlag:	Springer Nature EN
Einband:	Gebunden
Sprache:	English
Serie:	Palgrave Studies of Internationalization in Emerging Markets
Dimensionen:	H 210 mm / B 148 mm / D
Gewicht:	560 gr
Seiten:	307
Illustration:	XXI, 307 p. 18 illus., 8 illus. in color., schwarz-weiss Illustrationen, farbige Illustrationen
Bewertung:	Titel bewerten / Meinung schreiben

Inhalt:

How do firms from emerging economies strive for the internationalization of their business? This comprehensive two-volume collection tackles this question by taking a closer look at underexplored issues, including bottom of the pyramid (BoP) business models, value creation and co-creation, employee commitment and the 'born global' concept. Volume II examines internationalization from the perspective of European and African firms. It covers an array of pressing issues within Europe including responsible business practices between SMEs from developed and emerging countries, and the impact of psychic distance, while coverage of African firms places a spotlight on under-researched countries such as Tanzania, Zambia and Nigeria. Providing further examination of emerging markets and internationalization processes, this second volume offers a comprehensive guide for all researchers of international business.