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Creating Your USPs Puts You In Front of the (job) Pack!
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(Buch) |
Dieser Artikel gilt, aufgrund seiner Grösse, beim Versand als 3 Artikel!
Lieferstatus: |
i.d.R. innert 7-14 Tagen versandfertig |
Veröffentlichung: |
Juli 2012
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Genre: |
Wirtschaft / Recht |
ISBN: |
9781300022541 |
EAN-Code:
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9781300022541 |
Verlag: |
Lulu.com |
Einband: |
Kartoniert |
Sprache: |
English
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Dimensionen: |
H 280 mm / B 216 mm / D 3 mm |
Gewicht: |
150 gr |
Seiten: |
48 |
Zus. Info: |
Paperback |
Bewertung: |
Titel bewerten / Meinung schreiben
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Inhalt: |
Management luminary Tom Peters promoted the idea of self-marketing. "We are CEOs of our own companies: Me Inc." Creating your Unique Selling Points (USP) is the genesis to helping you identify your brand. We, as customers, buy specific brands of products because they exceed our expectations. Getting a job is the process of selling oneself as the person (brand) who exceeds the needs of the potential customer, the employer.
This step-by-step 44-page instructional guide will pilot the reader to develop an unbeatable individual brand strategy. Tasks include creating a portfolio of transportable skills, writing and fine-tuning résumés for "this job"; expanding job search opportunities - local, domestic, or international; making a lasting impression, 20 common interview questions and how to respond with confidence, interview do's and don'ts, Skype interviews, and post-interview follow up.
This blueprint for identifying personal Unique Selling Points will give the confidence to get that job! |
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